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Optical Merchmerch.opticaldesign.roOptical App Devapp.opticaldesign.roOptical Marketingmarketing.opticaldesign.ro
Services

What webuild.

Six services, one studio. We start from what you sell and to whom, then pick what you need, not what is easy to sell.

01 / 06

Business website

Where customers check you out before they call. A few clear pages: who you are, what you offer and how to reach you, in two taps.

  • Design from scratch
  • Copy written to sell
  • WordPress or custom code
  • Form, WhatsApp, map
  • Gallery & reviews
  • Ready for Google

For: hotels, restaurants, clinics, service companies, professionals.

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hotel-palas
02 / 06

Online store

A store that is easy to buy from on the phone: clear categories, a fast cart, payment and delivery wired in from day one.

  • Shopify or WooCommerce
  • Card & cash on delivery
  • Couriers & invoicing
  • Filters & search
  • Product pages that sell
  • Training to run it

For: brands, makers and shops that want to sell online too.

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zanacasei
03 / 06

Landing page

One page, one goal: a booking, an appointment, a sign-up or a sale. For campaigns, launches and paid ads.

  • One message, one button
  • Built for ads
  • Form or direct WhatsApp
  • Tracking: Analytics, Pixel
  • Quick to deliver
  • A/B test variants

For: launches, campaigns, events and seasonal offers.

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candy-tattoo
04 / 06

SEO-ready

A beautiful site nobody finds helps nobody. We build it clean from the start, so Google understands who you are and where you work.

  • Title & description on every page
  • Speed on the phone
  • Structured data (schema)
  • Sitemap & indexing
  • Google Business Profile
  • Keyword-led structure

Next step: campaigns and ongoing SEO are handled by Optical Marketing.

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05 / 06

Maintenance

A site is not done at launch. We keep it updated, safe and fast, and content changes are one message away.

  • Updates & security
  • Automatic backups
  • New copy and photos
  • Monthly speed check
  • Uptime monitoring
  • Fast replies on WhatsApp

For: anyone who wants a living site without learning an admin panel.

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06 / 06

Hosting

Fast hosting on European servers, with SSL, e-mail on your domain and backups. No panels to configure, no technical worries.

  • Domain & DNS
  • SSL certificate
  • E-mail on your domain
  • Fast EU server
  • Daily backups
  • One contact

For: the sites we build, and for moves from other hosts.

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Digital
menus.

For restaurants, cafés and bars: the menu on the phone, from a QR code on the table. Change prices without reprinting anything.

See how it works →
Questions

What mostpeople ask.

Can’t find the answer? Message us on WhatsApp, we reply the same business day.

Which platform do you build on?

WordPress for business websites, Shopify or WooCommerce for stores, hand-written code when speed and design call for it. We choose based on what you sell and who runs the site day to day.

Do you design too, or only build?

We design too. We are a design studio, so the site comes out in the same identity as the rest of your materials. No logo yet? We can make that as well.

Will it look good on the phone?

Yes. We design for the phone first and check it on phone, tablet and desktop before launch.

How long does it take?

It depends on the number of pages and how quickly we get the copy and photos. We agree the exact deadline at the briefing, before we start.

How much does a website cost?

It depends on the number of pages, the features and who writes the copy. Tell us what you need: after a short talk we come back with the structure, the deadline and the price.

What happens after launch?

We can stay with you for maintenance, hosting and changes over WhatsApp. Or we hand the site over with training, if you want to run it yourself.

Is yoursnext?

We reply within one business day. WhatsApp: 0732 796 621 E-mail: alex.serban@opticaldesign.ro Digital card: opticaldesign.ro/c/alex